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I love to see adverts like that of the new Amstel Lager. Adverts that are so well thought of and well directed. Amstel Lager will be launching a new brand campaign with a 60-second television and cinema commercial on Sunday, July 22, on all major TV stations across the country.
Wonted has got an exclusive link to check out the advert before the ad hits the TV screens, but this ad is so dope that we couldn't hold back the info and just wanted to share it with you all. The advert tells the story of boxer, Thapelo Ã¢â‚¬ËœTick TockÃ¢â‚¬â„¢ Mokoena, and the community that supports him as he learns to take his time and rediscover the joy of boxing, setting him on the path to a glorious comeback.
The story is a celebration of taking your time to do something the right way. Together, the community and Ã¢â‚¬ËœTick TockÃ¢â‚¬â„¢ rediscover how to enjoy their task as they take their time to get back on the path to victory. We love the way that ad was directed and the storyline, it is just too perfect.
Check out the advert below... what do you think? Are we over exaggerating or is it really that good? It's one of the best adverts we have seen this year...
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|Last Updated ( Saturday, 21 July 2012 17:28 )|